Commenting on the CAR-LEE launch, Jitendra Agrawal, Global CTO, CARS24 said, “The pre-owned car industry, especially in India, has transformed into a more organised industry on the back of tech integrated solutions and strong e-commerce offerings. Trust and quality are two important cornerstones in the used car industry that CARS24 is providing to its customers on the back of a strong technology backbone. Our customer-friendly, tech CAR-LEE is more than just a mascot, CAR-LEE represents the seamless tech-integrated customer experience that we proudly offer to our customers.”
The pre-owned cars industry is plagued with multiple consumer pain points. In this pursuit, CARS24’s tech-mascot represents their commitment towards delivering a seamless, user-friendly, and engaging experience for its customers.