The Quint, one of India’s fastest-growing pure-play digital news platforms, announced the elevation of Devika Dayal, National Revenue Head, to the position of Chief Revenue Officer with immediate effect.
With a little over two decades of experience in ad sales, Devika has been instrumental in driving the client-facing ad sales unit and optimizing revenue growth by two folds in the last three years, at The Quint. In this role, she will be responsible for overseeing all activities that generate revenue at The Quint.
Speaking on this development, Ritu Kapur, CEO and Co-Founder, said “I have worked closely with Devika earlier at Network 18, and now at The Quint. It is her incredible ability to innovate with the evolving market and content dynamics that makes her a winner. The digital news publishing ecosystem is rapidly changing, and Devika has exploited both technology and a transformative sales strategy to create an all-new revenue blueprint. More recently, in the tough environment created by the pandemic, Devika has ably navigated her sales team. With her proven high-performance track record, I have no doubt that as Chief Revenue Officer, Devika is going to break new ground still in her revenue effort.”
Devika was a part of the ITV Network as COO NewsX before joining The Quint. She spent close to 10 years at Network18, first as Region Head (North), CNN-IBN, and rose to Senior Vice President and National Revenue Head, HISTORY TV18. She was also a part of the leadership team that launched History TV18 in India in October 2011. Her early stints in the media industry were at Discovery Communications India & Zee Network.
“The media industry is globally witnessing a sea change with data-driven approaches and real-time intelligence. The last 3 years at The Quint have been great! I’m excited about the opportunity and look forward to the new mandate as Chief Revenue Officer at The Quint.” said Devika Dayal.