From carving a niche for herself in one of the world’s fastest-growing markets to building an empire that’s worth INR 1200 CR, Devita Saraf is the only woman to make it into the recently announced Hurun India 2020 Rich List of self-made Indian entrepreneurs. Rubbing shoulders with the best of the best, Ms. Saraf ranks 16th and is amongst some of the most promising entrepreneurial, business talent in the country. Highlighting, Indian-origin, independent business owners, the IIFL Wealth Hurun India 40 & Under Self-Made Rich List of 2020 celebrates entrepreneurial success and the accompanying wealth, which accumulates to an almost INR 45,000 CR.
Along with being the only woman on the list, Harvard-educated Devita Saraf is the only representative of the city of dreams – Mumbai. A one-woman army and a force to reckon with, Devita’s bold and fierce approach to business has built an entirely bootstrapped company to now a new-age technology conglomerate. Apart from being listed on the IIFL Wealth and Hurun India list, over the years, Devita has also been recognised in Fortune India’s Top 50 Most Powerful Women in India (2019), GQ’s 50 Most Influential Indians (2019), and India Today’s 8 Most Powerful Changemakers In The Business World (2018). Devita hopes her accomplishments – of building a television company from scratch which dominates the market today – can encourage more women to pursue their entrepreneurial goals and achieve excellence at work.
“I am humbled and honoured to be on this list. But, truly I represent, not only myself but the hardworking, young women of this country who deserve recognition for their efforts. For a long time now I have believed, CEOs are the new celebrities and I hope that being on this list inspires many more young women across the country to become celebrities in their own entrepreneurial journey and build their empires.” says Devita Saraf, Chairman and CEO of The Vu Group. Devita became the face of her business early on, to inspire young women to become entrepreneurs and business leaders. She values credibility and intelligence along with glamour and style, and adds, “Women should be valued for their intellect as much as their beauty.”