LakméSalon, the leading salon chain in India, has announced the sixth edition of its annual campaign, #HappyNewYou, to help customers achieve Happy Hair, Happy Skin and a Happy Body as they step into the new year, with actor Ananya Panday as their personal transformation boss.
The campaign encourages customers to embrace a #HappyNewYouin 2022 and experience holistic beauty, inside-out. This campaign aims to help transform your hair, body and skin to become the best version of yourself, and to look good and feel great under the supervision ofLakméSalon’s transformation boss, Ananya Panday, who will personally monitor customers’ transformation journeys Along with her are Pooja Singh, National Creative Director, Hair,LakméSalon, Shabana Sheikh, National Creative Director, Skin,LakméSalon,LakméSalon backstage experts, andCultfit’sfitness/nutrition representatives.
With 96.7% of clients votingLakméSalon asSAFER THAN HOME, the salon wishes to express gratitudeby inviting customers to spin the Wheel of Happiness to win free services or exclusive discounts at their nearestLakmésalon.Further, customers are invited to join the #60DaysToAHappyNewYou challenge with transformation boss, Ananya Panday.
Speaking to the association,Ananya Pandaysaid,“I am thrilled to be once again a part ofLakméSalon’s annual #HappyNewYou campaign and help people give back to their hair, skin and bodies. I’ve been associated withLakméSalon for years now and they have given me some of myfavouritelooks atLakméFashion Week. What I love most about this campaign is howLakméSalon promotes a holistic transformation and inspires customers to achieve complete happiness through their healthy happy bodies. This campaign is extra special for me, as it allows me to reiterate the idea that beauty is best experienced inside and out.”
PushkarajShenai, CEO & Executive Director,LakméLeversaid, “LakméSalon’s #HappyNewYoucampaign this year aims to help our customers be their best versions with Happy Hair, Happy Skin and a Happy Body. We believe that one must experience beauty, insideandout. Hence we are partnering with theLakméSalon transformation boss, Ananya Panday, and fitness experts to go one step higher to delight our clients as we usher in 2022.”