Editorial Team

Piramal Capital and Housing Finance Ltd (PCHFL), the wholly owned subsidiary of Piramal Enterprises Limited, will be organizing ‘Griha Utsav’, a first-of-its-kind property exhibition in Lucknow, Uttar Pradesh. Through this initiative, the company aims to provide affordable home loans to salaried and self-employed individuals.

The ‘Griha Utsav’ will be organized on July 16 and 17, 2022, from 10 AM – 08 PM at Rang Mahal, Hotel Clarks Avadh, 8-M. G Marg, Lucknow-226001. The company will be offering home loans, with a waiver of 25bps and special login fee at flat INR 499 only.

At the venue, an individual can walk in with requisite documents and get on-the-spot approval to finance their dream home. Additionally, customers will also get an opportunity to avail exclusive offers on over 50 projects offered by 17 developers like AQAMA, Mega Colonizers & Land Developers and Balaji Construction Company among others.

Speaking on the initiative, Mr. Jairam Sridharan, MD, PCHFL said, “We are delighted to host the ‘Griha Utsav’ in Lucknow, with an objective of providing easy access to home loan. Uttar Pradesh is one of the key markets for PCHFL and we have plans to not only expand our presence in the state but also offer various products to our customers in the time to come. Griha Utsav is a unique platform for customers to avail various loans with attractive offers, such as on-the-spot approvals and the convenience of access to over 50 affordable housings projects.”

PCHFL has a loan book size of around Rs. 2,100 crore in Uttar Pradesh and 21 branches covering key markets like Lucknow, Kanpur, Meerut, Varanasi, Jhansi, Bareilly, Gorakhpur, Noida, Faridabad, Prayagraj, among others. The company plans to double the number of branches in the state over the next 3 years and grow the loan book through multi-product retail offerings including home loans, small business loans, auto loans, among others.

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