Editorial Team

Raasta Autotech Pvt. Ltd. (Raasta Autotech), a one-stop Car & Bike solution provider has appointed Mr Ashok Taravath, a seasoned leader with a track record of driving sales and operations across multiple industries and leading firms, as its Chief Operating Officer (COO). The announcement comes as the company gears up for the next level of growth and plans to expand aggressively Pan India with 360-degree offerings to vehicle users.

Mr. Ashok Taravath, the newly elected COO, is gearing up to carry forward My Raasta’s successes with an aim to create it a household name and a one-stop shop for all automobile servicing and repairs in the country. It seeks to gain the trust of its partners, providers, and, most importantly, consumers in order to become the go-to source for all service and repair needs. The goal is to move all of the company’s clients to a high-tech environment, which is where the world is rapidly moving.

Ashok will oversee all the day-to-day operations to fix and build the aftermarket ecosystem. He will bring a fresh perspective on customer-centric outcomes for Raasta Autotech Pvt. ltd, based on the innovative use of technology & his successes in the arena.

“We are pleased to have him on board with us. With his extensive industry expertise and experience working with some of the world’s most prestigious automotive businesses, he will assist us in propelling Raasta to new heights. With his vision & leadership, we will be able to explore latent potential, address industry difficulties, and reach new milestones.” Said Mr Karn Nagpal, founder & CEO, Raasta Autotech Pvt. ltd.

Commenting on his new role, Mr Ashok Taravath, COO, Raasta, said, “I am thrilled to be a part of Raasta Autotech, a high spirited team with a great work culture that embraces diversity, creative thinking among employees. I look forward to working with the Raasta team, building sustainable strategic plans that enable us to leverage the huge opportunity that lies ahead of us, and delivers profitable growth.”

Ashok brings a wealth of experience across sales and operations across multiple industries and leading firms like TATA Motors, ALD Automotive, Audatex India. In his 25 years of service, Ashok pioneered International coordination, Sales & Tech Support. He oversaw the development of technology practices, client partnerships, and Operations that helped ALD Automotive, Audatex India, and FastLane Automotive, penetrate new markets.

Ashok is an Automobile Engineer from Delhi University and trained with Tata Motors Group. He was the youngest Service Incharge in Oman across 11 Branches. He is an endurance sports enthusiast and loves to train for Kettlebell Sports. He has achieved many national and international medals in Kettlebell Sports and is also First Indian to play an Iron Man( 6 lifts of 10 minutes each) in Bolt World Kettlebell Championship.

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