Editorial Team

One of India’s emerging Health-Insurance-Tech brands,SANA Insurance Brokers Private Limited has announced the launch of its portal, SANA.Insure. With this launch, SANA.Insure aims to digitally bridge the health insurance protection gap in India,and to set new benchmarks of quality in distribution and servicing.

SANA.Insure is focused on delivering health insurance solutions, both online and offline. It has onlineAPI integration for health insurance products with 16 health and general insurers, and offline partnerships with 11 other insurers. It caters to personalized demands of customers with an intelligent and multi-language insurance portal. A unique “Hinglish” interface is aimed at residents oftier two and three cities, where the usage of smartphones is growing rapidly.

SANA.Insureis powered by SANABase, a proprietarydatabase of 100+ retail health insurance plans, with standardized definitions and referenceranges. The benefits, limits, and conditions ofall the plans on the portal have been analyzed in detail by SANA.Insure’sproduct experts, and captured in 150+ standardized parameters.

SANACheckis a unique, automated and free service on the SANA.Insure portal, for existing health insurance policyholders. It providesimportant alerts about their policies, as well as a summary and detailed analysis of the benefits and limits. SANACheck does color-coding of inferior, average and superior policy features based on SANAliser, which is a logic-based engine designed on Trool.

The portal is further supported by an intelligent chat bot SANABot, which handles natural language queries as well as transactions. This is powered by a unique combination of Google, Dialogflow, and the fuzzball.js library. While responding to queries, it searches througha large knowledge base of 1000+ FAQs and answers that have been prepared by SANA.Insure’s experts. SANABot offers an informative and engaging purchase experience, and is accessible via WhatsApp for the convenience of end-users and customers.

Commenting on the launch, Mr. Srinath Mukherji, Co-Founder & Director, Sana Insurance Brokers,said,“We are extremely proud of the launch of SANA.Insure in the Indian market. We believe that health insurance is a must-have product for every person and their dependents in present times. In these days of uncertainties, it is imperative to keep yourself and your family protected against unforeseen medical emergencies.So far, health insurance penetration in India has been very low, due to issues of trust, complexity and reach. We believe digital technologies can be used to effectively tackle these challenges.SANA.Insure will help empower buyers with exhaustive knowledge on all critical policy features, to enable more informed decision making. We are optimistic about our journey to simplify health insurance policies for our existing and future customers. SANA.Insure’s digital technologies will allow us to reach millions of uninsured households, and provide consistent, unbiased and personalized care through their smartphones.”

SANA.Insureisexperiencingstrong interest on the group health insurance front, and has builtinnovative technology solutions to helpemployees of SME’s and corporates. It is driving employee engagement with its customized employee health portal thatseamlesslyprovides all details about the employee’s health policy, E-Health card, etc. Employees can engage 24*7 with Relationship Managers at SANA.Insureon the Chatbot (via WhatsApp) to resolve queries immediately. There is also an exclusive community wall for group chats on this portal. SANA.Insure assists in hassle-free and quick claims management, by liaising with insurersand third-party administrators (TPAs)on behalf of customers and corporate partners.

Related Articles